About

CAS Middle East

Committed and Professional

Committed and Professional

Delivering outstanding results for our client’s property investments.

Adaptable and Experienced

Adaptable and Experienced

Fulfilling client objectives collaboratively and efficiently.

Strategic and Functional

Strategic and Functional

Property solutions that create tomorrows experience.

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Professional Expertise

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Property Experts

FOUNDER & M.D.

George Meli

RD&E Strategy, Development and Asset Management, Mixed Use Strategy and Design
Executive Director

Peter Samuel

RD&E Asset Management
EXECUTIVE DIRECTOR

Ashley Dymoke

RD&E and Education Branding, Marketing & Communication
DIRECTOR

Jason Johnson

Strata Titling Laws
Strata Planning, Design and Management
Mixed Use Concept Design
RD&E Design Principles, Guidelines and Standards
Testmonials

What People Say

I worked with George at Majid Al Futtaim and Qiddiya and during our circa 4 year working association I found George to be the consummate professional. His understanding of the retail estate business is second to none and his application of common-sense ideas to complex problems was an example to his colleagues and business partners. Regardless of the immense working pressures, George was unfailingly professional and led from the front with panache!
Stewart H Thomson

MSc LLM MBA FCIArb MRICS MCIOB, Executive at Qiddiya Investment Company

I worked in the same Development Department as George at Majid Al Futtaim from 2015 until he left to go to Qiddiya. George is a highly experienced, professional developer who understands how to manage a project feasibility to maximize returns while minimizing risk. He has experience of taking a project from inception, through design and construction to opening, knowing when to bring in specialist consultants and how to manage a team to achieve optimum results. He has an in-depth knowledge of the Middle Eastern market with particular emphasis on the UAE, Oman and KSA, in addition to previous experience in Australia.
Adrian Owen

Real Estate Developer

I had the chance to work with George at Qiddiya Investment Company. Aside from his pleasant personality, George has a professional attitude towards work and is a team player. George is a retail specialist: from planning shopping malls to creating retail destinations. George showed his skills when he was able to understand the local market in a very short time, and identified various opportunities and concepts for development.
Rami Bissat

Head of Research and Analysis at Qiddiya Investment Company

Ashley was a pleasure to work with. He is forward thinking and dedicated towards success and delivering results. He focused his team to define strategies and creative marketing/PR campaigns to win the market and I saw competitors follow his lead. He was somebody that I trusted to get the job done.
Nilay Ozral

Chief Executive Officer Aldar Academies

The extensive experience Ashley has gained during his 14 years with Aldar makes him an invaluable asset for those in need of a true marketing professional. He played a lead role in ensuring commercial interests were ultimately optimised. He has my highest recommendation.
Christopher Sims

Chief Executive Officer Aldar Properties

It was a major achievement and a credit to Ashley when he managed the re-branding of such a large company as Aldar, together with all the marketing collaterals he was in charge of creating for our residential, commercial, hotel, retail, education and leisure divisions. He is a truly talented professional
Ousama Ghannoum

Director of Marketing & Communications Aldar Properties

Cristiano was an absolute asset to the shopping mall business unit. His vision and experience brought tremendous value to the company and many critical projects were completed thanks to his contribution. Cristiano is very passionate about his work and his attention to detail is remarkable. His extended international experience in Asia and the Middle East makes him adaptable and agile to any environment or audience. Without a doubt I would recommend Cristiano to anyone who is looking for a skilled and experienced architect.
Guillaume Vichit

Financial Planning and Analysis, Majid Al Futtaim

Cristiano is a talented and experienced architect able to unleash his creativity and passion for his work in every project he develops whether they are shopping malls, retail or mixed use. A team player capable to gain trust and leadership by getting consensus around him.
Tomaso Naldi

Head of Operations, Siram by Veolia

Cristiano is a talented architect with a solid experience in designing mixed-use developments across the Middle East and China. I had the pleasure of working with Cristiano during my tenure in Majid Al Futtaim where he was a key member in developing lifestyle destinations by leading the design team through the concept and schematic design phases, client's side. Cristiano is an approachable leader with a positive attitude who you always enjoy working with and I highly recommend him.
Guiseppe Noto

Development Director, Meraas

Having worked with Peter, firstly at Lend Lease and then Stockland, it’s clear that over the years he has become a great leader and motivator. He has an ability to nurture and guide people to excel, is well respected and held in high regard by everyone who comes into contact with him. He brings to an organization, experience, vast knowledge of diverse markets, a passion to get the job done and most of all an innovative thinking style. He would be an asset to any company he chooses to work with.
Nick Travelini

Vice President Operations and Asset Management, Taubmans Asia

I first worked with Peter at MAF Properties, where his experience and insight into industry best practice and innovative approaches to Asset Management were business enabling and clearly illustrated his passion for the industry. Since then, I have always been able to call upon Peter when looking for advice and guidance.
Patrick Morris

Private Equity Finance Director

Jason assisted Nakheel with implementing strata titling strategies on many of the large mixed-use projects on Palm Jumeirah for Nakheel while at Landpartners Middle East and then PRD Survey Services. His experience from Australia, knowledge of the strata law and volumetric strata subdivision was valuable for titling Shoreline Apartments. Marina Residences, Palm Views and Golden Mile.
Jalal Azizi

Strata Registration Manager NCPM at Nakheel

Peter is a seasoned, retail property professional with extensive international and UAE asset management, operations and strategy experience. During his career, he has held several high-profile roles and is held in high regard by his peers in the industry. Peter is one of the best retail people in the industry with excellent people skills and a proven track record. I would not hesitate to recommend him.
Mark Ruffley

Mall Asset Management, Leasing and Operations, Dubai Retail

Jason has consulted, project managed and delivered titles for many projects for Omniyat including Bayswater by Omniyat, The Binary by Omniyat, One by Omniyat, Anwa by Omniyat, Sterling by Omniyat, Langham Place by Omniyat, One Palm by Omniyat, The Pad by Omniyat and The Opus by Omniyat. Jason always came up with innovative strata titling strategies to protect our assets, maximise titled areas and provide best practise strata title subdivisions for cost apportionment, asset management and future proofing our developments.
Joel Shearer

Senior Development Manager at Omniyat

I first met Jason in 2008 when working at Nakheel and later worked alongside him at PRD Survey Services. Jason is one of only a handful of experienced strata titling professionals in the region having advised and project managed many of UAE’s complex mixed-use developments.
Kenneth Hilton

Project Manager PRD Survey Services